Which Loyalty Program Should You Use At Your Business?
If you’re a customer-focused business, chances are you’ve thought long and hard about customer loyalty. One of the most popular ways to increase customer retention and loyalty is through a campaign to encourage your patrons to keep coming back to your business. This strategy is more commonly known as a loyalty program.Loyalty programs come in various shapes and sizes, but they generally fall into one of two categories: points programs and recurring memberships. But how do you choose which one to implement at your business?